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Getting the Work
Although
I've always played the guitar since I was about 12, I stopped working full
time on playing rock guitar back in the mid 60's when I was 'called' to follow a
mission to make loads of money - by the time I reached 25 I thought I'd
failed as I hadn't made my first million - ha! For 37 years I was selling and
marketing for big companies. What I learnt in
those years is boiled down to the basics here. What's here works. Here you'll find formulas for
getting more work, auditions, a contract, or a gig - whatever. But
the basics of getting someone to give you those chances, those playing
opportunities, are the same in music as they are in selling a big business
project. I've called it "The Musician's Workbook".
In the next few pages you have the outline to what will become more
extensive over the next few weeks.
"The
Musicians' Work Book"
If you need
to persuade club owners, agents, audition organisers, bands and students
to work with you - in other words get people to make decisions that
advance your career - you'll find it
difficult and fraught with the
unexpected, unless you have a plan of action and you know how to build
relationships.
These pages are
to help
musicians discover how to build and maintain the powerful
relationships and get the decisions that lead to the best gigs, sessions, and
opportunities.
"The Musicians' Work Book" is about all those things we have to
get good at to earn a living playing music. There isn't a book to
buy and I'm not going to ambush you into parting with money in a few pages
on - it's all in these pages.
What you'll
learn
is my five-step process and how to apply it: -
-
The Plan - what are the short term and longer term goals?
-
The Customers
- who are the best ones, how do we identify them?
-
Gathering Information -
it's their agenda not yours that's important - ask and listen
-
The
Behaviour Matrix - what should we say and do to become acceptable?
-
Building
Relationships - if you build a meaningful relationship, everything becomes
easy.
If you are a struggling musician or would just like to discover less stressful ways of
finding the best work,
I may be able to help. Check out these pages and see if they work
for you, Or
crack on,
click the links
to start. Let me have some feedback if it works for you. Tell
me how you're getting on.
Visits
Chris Downing 18/6/07
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